Fusion 360 migration

Team

Senior marketing manager: Sean Wilcox
Product manager: Harshit Srivastava
Analytics: Yumi Yang
Visual design: Lin Liu
UX design: Jason Van Yperen, Jose Paix
Content design: David Flemate

A product center relaunch

Following a successful incubation period, it was time to migrate Autodesk Fusion to the standard product center format utilizing the pattern library developed for optimal performance, improved flexibility for optimization, A/B testing, and scalability.

The results following the completion of the migration included:

  • 20% increase in trial starts
  • 8% conversion improvement year-over-year